Ask Jakks Pacific Q&A With Craig Drobis – October 2017



Craig Drobis is the SVP of Marketing for boys action figures and collectors for Jakks Pacific. Craig will be answering your questions for all Ask Jakks submissions. ToyHypeUSA will be sending him monthly questions and we will have your answers back on or around the beginning of each month. Send us your questions to [email protected] by October 31st.

Jakks Pacific products can be ordered on Entertainment EarthBigBadToyStore and

1. Will we ever see a 31 inch Wonder woman or a 31 inch Rey ?

At this point we are not planning any new 31″ figures.  I think I have mentioned this before, but the size of the figures creates a challenge for retailers to merchandise them and as our 20″ scale Big Figs have grown, consumers are buying more of those than the 31″.

2. Is Jakks planning any 4” or 6” figures based on the Incredibles, and if so, would characters like Frozone and Syndrome be included besides the core family?

We are not to the point of announcing full details of the product line, as the announcement of our partnership with Disney/Pixar was just made.  I will say that we are going to have a very complete line with multiple scales of figures and lots of the characters in the Incredibles 2 will be represented throughout.

3. Are there any plans to continue the 8-bit Super Mario figures beyond the SDCC exclusive and 5 pack figure set?

We have had a lot of fun with the 8-bit characters and enjoy using them in different backgrounds and packaging executions.  There may be more in the future, but was also want to be sensitive to not over do them.  

4. Is a third wave from The Last Jedi Big Figs possible? Has Jakks Pacific considering Snoke, Finn First Order Disguise, and General Leia as candidates?

We do have plans for a third wave which we are not ready to announce at this time.  We have done Finn in First Order Stormtrooper gear in the Star Wars: A New Hope line in 2016.  There was a version with a removable helmet (image attached) and there was a FN-2187 version of a Stormtrooper with the hand print on the helmet.

5. Are there any updates for the 2018 Teenage Mutant Ninja Turtles property? Since there is a new show coming, will Jakks offer any products based on this?

Unfortunately Jakks is not the primary licensee for the TMNT franchise.  We do not currently have any plans for 2018 for TMNT product based on the new TV show, although from what I have seen it looks awesome.