NYTF 2018 – Jakks Pacific Booth Coverage


Jakks Pacific has a beautiful display this year at New York ToyFair, including new Super Mario, Incredibles 2, Harry Potter and more. No new DC or Star Wars Big Figs on display this year due to licensors request. There are Big Figs of the Incredibles.

Jakks Packfic products can be ordered on Entertainment Earth, BigBadToyStore and Amazon.com.


Mega Man

8-bit figures shown based on the retro video game

12″ Mega Man figure with lights and sounds

8-bit plush


Super Mario:

8-bit figures

2″ and 4″ figures

squeeze toys – Mario, Luigie and a few others won’t be offered in this line.

Mario RC


Incredibles 2:

2″ figures – vehicles and single packs – April 13th release

5″ figures with features

& More

Official product descriptions are below:

The Incredibles 2

Incredibles 2 – Power Couple

SRP: $29.99| 4+ years | 2 AAA Batteries included | Available: April 2018

  • The Power Couple is the ultimate Incredibles team!  Kids can use Mr. Incredible’s super strength to launch Elastigirl into action.
  • Includes over 50+ sounds and phrases.
  • Elastigirl stretches and can be launched up to 20 feet!
  • Power Couple includes Mr. Incredible, Elastigirl, and three practice targets.

Incredibles 2 – Jack-Jack Attacks

SRP: $39.99 | 4+ years | 3AAA Batteries required | Available: Spring 2018

  • Kids can press on Jack-Jack’s tummy to hear him laugh, giggle, babble, cry, and shout, as well as make electric sparks sounds.
  • Repeatedly pressing on Jack-Jack’s belly or pressing and holding Jack-Jack’s belly will result in Jack-Jack cycling through his “powers”:
    • He will turn red to show off his fiery flames.
    • He flashes yellow and creates spark sounds to show off his electric sparks.
    • His eyes glow blue to show his piercing lasers eyes.
  • Doll includes Jack-Jack with lights and sounds and a raccoon.

Squish-Dee-Lish™ — Licensed Properties

World of Nintendo® Squish-Dee-Lish™

SRP: $5.99 | 6+ years | Available: Spring 2018

  • Each blind bag comes with an iconic Nintendo™ villain or accessory that kids can squish, just like in the game!
  • Six different characters to collect!


Harry Potter

Wizard Training Wands

SRP: $24.99| 8+ years | 3 AAA Batteries included | Available: Fall 2018

  • Kids can now train like a wizard with the Harry Potter Wizard