SDCC 2024 – Mattel Masters of the Universe Origins Snake Lair Playset Preview

 

Mattel held their annual Masters of the Universe panel today, and we have some images of that and some booth coverage for you on X, formally Twitter, Instagram and Facebook. Mattel has also sent over some details about Snake Lair, which will be a crowdfunding playset going live on Mattel Creations on August 12th, 2024.

Masters of the Universe figures are available on Entertainment Earth, BigBadToyStore and Amazon. Check out the Amazon Shopping Guide for all the new pre-order links.

Entertainment Earth is offering Free USA Shipping on all orders of $79+, including 10% in-stock items. Use this LINK and start shopping.

BigBadToyStore is offering $4 Flat Rate Shipping and a Pile of Loot feature to ship later. Use this LINK and start shopping.

Here is the press release:

The Snake Lair, fortress to the Snake Men faction, was first featured in Classics mini comics but never created in toy form. Now, you have the chance to bring it to life. It’ll feature a throne room for Lady Slither, with both a bi-pedal and serpentine design. Unwelcome visitors will be greeted with blasters, snatched up in capture devices, and placed into the iron maiden or snake shackles. We added a fully detachable Rattle Trap vehicle, also a first-time creation for the line. And we’ve got more surprises to reveal. Fund all the tiers and restore Lady Slither’s stronghold to its prehistoric glory!

  • Masters of the Universe Snake Lair Playset
  • Dimensions: 34” W x 27″ D x 31” H
  • Scaled for play and display with Origins figures
  • From the throne room, Lady Slither can plan her next moves
  • Armed with a topside blaster and a second hidden blaster in snake head
  • Includes Weapons racks for the Snake Men to defend the fortress
  • Features working elevator (manual), ladder, capture devices, and iron maiden
  • First-ever Rattle Trap vehicle is fully detachable from the docking station
  • Premium closed box packaging with individual packaging boxes for funded tiers
  • Only available through this crowdfund on Mattel Creations

FAQs

1. When will the Snake Lair Crowdfund be unveiled?

Visit our Fan Panel in Room 29CD on Thursday 7/25 at 1:30p to hear more!

2. When does the Crowdfund campaign oEicially start?

Monday, August 12 – Sign up for updates on MattelCreations.com or follow us on Instagram

@Masters.

3. Where can I back the crowdfund?

MattelCreations.com

4. Where can I learn more?

MattelCreations.com

5. Are there any improvements to packaging?

This year we are planning for a stronger structure. More info to come!

6. Is the vehicle included in the set?

Absolutely! This will be the first time we will be able to get Rattle Trap in toy form. It will

come with the base level playset.

7. Will my credit card get charged?

You won’t be charged unless the campaign reaches the minimum goal of 6000 backers by

September 8th (23:59 PST). Only when the campaign succeeds, will your payment will be

processed. If it doesn’t succeed, your pre-order will be canceled, and the pending charge

will disappear.

8. What is the price for this playset?

This is an early sneak of product and pricing will be shared on Monday, August 5th, 2024

9. What does the oEering will include:

6,000 backers are needed to successfully fund the Snake Lair Playset.

Early Backer Bonus – If it’s funded in the first 2 weeks (August 25, 2024 23:59 PST) , Lady

Skeletal Slither will be included for all backers, and stayed tuned because we will have

more fun surprises coming.

10. Are there any motorized feature?

No. There are no electronics in the playset.

11. How does this campaign work?

If the crowdfund reaches 6,000 pre-orders before September 8, 2024 (23:59 PST) the

playset will go into production and will be shipped in Fall 2025. If the goal isn’t met by the

end date, the project will be canceled, and all money will be refunded.

12. Where do you ship to?

Please check the Mattel Creations FAQ page when the crowdfund launches to check where

the crowdfund ships to.

13. How can I stay updated on the crowdfund?

Scan the QR code on the booth display and sign up with your email to stay updated.

14. What is the estimated shipping date?

Fall 2025.