At the Masters of the Universe panel at San Diego Comic-Con, Mattel announced their new Masters of the Universe Origins Snake Lair Crowdfund that has been reworked to include fan feedback, which is given a new design and some new figure stretch goals. The Snake Lair remains priced at $300 just as its predecessor, and the crowdfund runs starting August 1st at 9am PT – August 28th at 11:50pm PT. 6,000 backers are needed to fund this before the stretch goals. A press release is below:
Segment Name: Masters of the Universe Origins
Toy Name and Toy Number: HTNO1 – ORIGINS SNAKE LAIR PLAYSET CROWDFUND
Product Images: Crowdfund – Snake Lair
Availability: Exclusively available at Mattel Creations (creations.mattel.com)
SRP: $300 USD + shipping and handling
Funding Window: August 1st, 2025 at 9:00am PT – August 28th, 2025 at 11:59pm PT
Product Information:
Winner of Eternia’s Choice fan vote, The Snake Lair is here and better than ever with an updated design and sculpt. The Snake Lair is home base for the Snake Men and was first featured in Classic Mini Comic #5 “He-Man vs. Skeletor! Their Final Battle!” but never created in toy form. Now, you have the chance to bring it to life!
It features a throne room for Lady Slither, with a serpentine design exactly to her liking. Unwelcome visitors will be greeted with blasters, snatched up in capture devices, and place into the iron maiden or snake shackles.
- Open Dimensions: 28.46” W x 16.04” L x 29.30” H (72.27 cm W x 40.74 cm L x 74.42 cm H)
- Scaled for play and display with Masters of the Universe Origins figures
- Also in scale with previously released Castle Grayskull and Snake Mountain sets
- Four levels across two sections, sculpted with slithery details throughout
- Use the Snake Staff to unlock the working drawbridge
- From the throne room, Lady Slither can plan her next evil moves
- Telescoping snake head turret pivots and fires a projectile to defend from anyone who dare enter
- The harpoon blaster can be positioned throughout the lair as an adaptable topside defense weapon
- Includes weapons rack for Snake Men to defend the fortress
- Features working elevator, extending skake head periscope, and zipline
- Also includes ladder, capture devices, and iron maiden
- Escape the snake-guarded hatchery through the secret passage
- Premium reinforced closed bos packaging for shipping protection
- Each tier unlock comes in it’s own individual package for display
- Will only ever be available on Mattel Creations through this crowdfund
A minimum of 6,000 backers are needed to start making this set come to live. With additional backers, we can complete the story of how the Snake Lair traveled through time, and Lady Slither rose again to wreak havoc in Eternia.
Product Tiers:
6,000+ backers – The Snake Lair Playset gets funded
8,000+ backers – The Snake Lair Playset gets funded + Priest Pythonus
10,000+ backers – The Snake Lair Playset gets funded + Priest Pythonus + Chimera (Lady Slither’s steed)
Early-Bird Bonus: Fans who back the project by 11:59pm PT on August 14th, 2025 will receive the newly sculpted Skeletal Lady Slither figure, which comes with both legs and a new tail sculpt
Look for additional figures on Entertainment Earth, BigBadToyStore and Amazon.
BigBadToyStore is offering $4 Flat Rate Shipping and a Pile of Loot feature to ship later. Use this LINK and start shopping.
Entertainment Earth is offering Free Shipping On Orders of $79+, including a 1-Time Coupon Code: EARTH10 For 10% in-stock items at checkout. Use this LINK and start shopping.
